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TV Direct
E-commerce ROI Solution
- Client
- TV Direct
- Category
- Performance / ROI
- Period
- 2021
- Platforms
- Facebook, SEM, GDN, YouTube
Case film not linked yet — add the Drive or YouTube link
Challenge
The problem
E-commerce competition grew fast, the younger generation no longer knew TV Direct, and direct-marketing sales were falling rapidly.
Solution
What we did
A sub-brand was split onto its own Facebook page for online selling, supported by product video clips and SEM, GDN, ad network and YouTube advertising per product.
Results
What it delivered
+60%Traffic
+30%Sales
+75%New users
+60%Engagement
Next
Got a brief?
Tell us the number you need to move. We will tell you what it takes to move it.
chakrit.ro@addblog.net